• Why We Care About the Ocean

    Most of the world’s plastic doesn’t get recycled.

    It gets… everywhere else.

    Landfills. Coastlines. That weird floating garbage continent.

    So we teamed up with Ocean Co. to intercept the plastic before it hits the sea.

    Zero sea turtles harmed in the writing of this sentence.

  • THE PLASTIC JOURNEY

    Collected locally.
    Sorted responsibly.
    Recycled smartly.

    Turned into something useful rather than something tragic.

    All handled by partners who actually know what they’re doing: Ocean Co.

    We just make the drinks.

WE’RE SUCKERS FOR THE SEA

We grew up on the coast. And it shaped who we are: cold swims, sand-in-your-chips, the lot. So teaming up with the legends at Ocean Co. felt like a no-brainer.

But why should you care? Well, the ocean covers over 70% of the planet, which is more than just a fun fact. The not-so-fun part: around 22 million kilograms of plastic enter the ocean every single day.

That’s roughly a truckload a minute. Keep going at this rate and by 2050 there’ll be more plastic in the ocean than fish. Not exactly the future we’re aiming for.

WAVES MADE SO FAR 

We’re joining a global mission to recover 7 billion plastic bottles by 2026.

Our part? Funding thousands of kilos of ocean-bound plastic collection

and supporting collectors in coastal communities.

Good for the planet.

Good for people.

Great for anyone who loves a cold clean drink and an even cleaner conscience.

With your help, we've collected...

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Ocean-bound plastic bottles

TOGETHER, WE HELP…

People in coastal communities — from the Philippines and Brazil to Egypt, Ghana, India and Indonesia — collect ocean-bound plastic and exchange it for money or digital credits. Those credits help pay for things like tuition, tech, healthcare or micro-finance, creating real opportunities where they’re needed most.

It all happens through partners like Plastic Bank, Plastics for Change and rePurpose, who run secure collection sites and use smart tech to make sure every transaction is verified, traceable and genuinely impactful.